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- 积分
- 1091
- 威望
- 710 点
- 资产
- 2299892 金币
- 注册时间
- 2006-3-26
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虽然知道离Busiess020 的最后考试还有一段时间。但是贴出来给大家先有个映像,别到考试的时候抱佛脚。我还会陆续贴出History028E的去年考试卷子。
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1 s- [( B) `* }$ cGM Overview+ r% J' G! X4 [! ^+ L2 n
• Role, Timing, Issues/Decisions, C&Cs" r1 I( I6 z+ [, k, Z w
• Objectives6 G8 p4 \* F4 I- {: H( a2 Y* w
– What do we “WANT” to do?
# A# F0 |# T; @# c+ j• External Analysis) w6 y( \, p6 E( p8 H, c2 E& H
– What do we “NEED” to do?
0 v7 u' f/ S# l: S– PEST, Consumer, Competition, Trade
* T+ L2 I0 b- v# U: J( L1 _: ]: @; H• opportunities & threats
. w, a! C% |& x: b, @! O& Q– IMPLICATIONS: KSFs$ ~2 P q# ? H9 }1 _; n1 S
• Internal Analysis
7 j% H0 G) G2 I8 j– What “CAN” we do?7 E( ~7 V c* E
– Finance, Marketing, Ops, HR4 X6 @& E2 v$ m
• abilities, strengths & weaknesses$ ]7 S: g. ]' x5 s" X
– IMPLICATIONS: KSFs, CORPORATE CAPABILITIES% C7 g. E7 s3 G. i, g2 M5 i, F
1 c. `; U1 b+ M% S* A• Alternative Evaluation
3 Q0 I0 n0 Z6 _0 j' n– What are the options?
5 J9 N2 Q% K9 d- Q( E: h$ C– Evaluate the pros & cons of the options
/ O. }/ M) h# z7 g– How does this option “FIT”?
: v/ M# p/ n% U* p3 O) _– (you may be able to eliminate options based exclusively on the poor “FIT”qualitatively - if so, make sure you explain why this option was nixed)4 w7 _! d, h' g# H) }' K5 q
– Financial Feasibility (of AT LEAST 2-3 options that might “work”) . t, Q) T( }) b8 E V( k
% S' M0 \( ], k8 e7 k# i: T
• Decision& v0 S: ^" R0 u8 X' s) o
– Justify why you chose a particular option(s)." a/ i4 j% {8 T, `
– YOU SHOULD BE CONVINCING! h, z- g3 H& q n
• Which strategy best meets the firm’s objectives?
7 c, s; F$ z1 ] h# Q& G• Does it satisfy the personal objectives as well?
* {- R7 I6 W) ?4 a+ [7 Z" G• Have you addressed the cons of the chosen alternative?
& {# V3 w& X0 o! Q5 Q4 G. ?• Is this decision consistent with the analysis you’ve done? EXPLAIN! (FITS)) M" k0 }. I! W3 H# d4 T% [
• Why NOT the other options?
8 {& [. ]- P6 R/ R5 k% d• How does this choice affect Finance, Marketing, Ops and HR? What changes
1 ?0 Z5 G0 }4 d; D1 Wneed to be made?
6 @: N! H5 f# v3 }+ f5 B% b' C$ ]- s3 L' N* M n. c3 t. ]: V
• Action Plan6 k( M; o1 G @/ m' h# d8 Z0 M( t
• Map out a clear and precise implementation plan which includes;; e$ J( i0 q: v8 E. v
– details which address what steps you have to take to implement your/ S0 Y# X0 n/ n* s- _
decision1 h9 m9 Y. S0 u
– details about timing
5 d/ P" K. V9 z r H, n– details about WHO will be responsible for accomplishing the ‘task’* L' y! z' m& k' r' N9 A
– how will you follow-up your plan (measure success)/ x6 l/ q1 {4 c" x; j
– make sure to consider both the short term and long term3 H! I8 a; R2 Y" ~! n
" @4 w, p$ Z- l, x, |4 Z
Firm Valuation% @2 t2 }: `& ]- v. y) h' ~
• Used to help managers determine the “price” of a company.; c& H" j+ C- C4 {
• 3 methods of valuing a firm;
+ C5 ^& O2 _+ q# q8 Z5 I6 ~2 Z– Net Book Value4 j! d( Y; t" K7 @
– Economic Appraisal
" R6 f( i) F- b$ h, n. I2 Y– Capitalization of Earnings
/ I* [/ N# b% u! \% J- m+ ~• Using all 3 methods (if possible) helps us to determine a RANGE of what the; k. x9 Z, {6 K
company is worth.! c$ P h! B+ J) o% ]) D2 g6 J
• THINK!!! What are you really selling? Will anyone pay for it? How much will they pay???
O7 q A$ C3 x& _: E* E7 O3 o& x2 C1 x9 t
Net Book Value (NBV)4 \8 A0 y `7 |3 z" e
– Total Assets - Total Liabilities1 n/ L* `, @3 q& ^* v* o
• a.k.a.. the equity. X1 }, `; R4 Z
– Does not account for the present market value of the assets6 k) x4 \8 n' V' o
– Calculated using the most recent given balance sheet
# t" x5 Y9 |" h. Q' y: p0 r2 ^– Preferred method for banks, creditors, and/or buyers who are interested in selling off the assets of the business/ z' d6 T0 C% D6 S p) q/ X
* k4 J/ _$ E9 j( h7 E* | Economic Appraisal (EA): Q0 ]0 I- D, |+ u
– Similar to NBV, but tries to reflect the current market value of the assets
" c* @3 {" b: W& q) u– Total Appraised Assets – Total Liabilities8 X7 |5 X: |: b- ]: q- d% b
– Preferred by buyers who are interested in a company for its assets
& e: d( X; T8 C# s/ U2 ~$ B/ ?$ `5 x) \6 g0 |# x$ n5 }& n. m" y) E
Capitalization of Earnings (CE)% F" ~) G, I. C2 L$ \. E
– Focuses on the I/S instead of the B/S
1 b, k3 p' u8 A/ j• Attempt to value the company in terms of the future income it may provide.
1 @& f" N2 j- b& L1 _3 z1 v: G2 |– NPAT * P/E ratio = value+ K' E# T* \+ S6 t* u% Y- A
– Must evaluate two different earnings figures (to determine risk & range)
5 Y6 ^& o! i( C2 a) u• Assuming changes (projected statement)
- r2 S' Q$ F6 J( @/ A" x• Assuming no changes (current given I/S)
$ R8 Q+ U9 V" U8 a5 J– Select a reasonable P/E multiple) o% x# P# g9 q# l
– Preferred by buyers interested in the ongoing operation of the company (i.e.taking over as management)
9 T( i8 o* l8 _, B# N3 U% {. O( R5 t+ i# j" M5 O0 ^
• P/E Multiple5 d1 B+ C2 G, Y0 T7 F2 G
– Rules of thumb;5 t$ k* T6 s+ b% C( |- A0 i
• Mature industries with stable earnings tend to have multiples9 b, u" Y- A: u& e% y
from 5 to 15.
3 l9 o/ y) I+ U2 @: |& X• High growth industries tend to have multiples exceeding 20.* T& Q0 }/ _! U; P4 s
• “Growth is good; risk is rotten!”& o# T! r7 w9 e6 s$ g
– growth increases a multiple- j: v* X8 \ y
– risk decreases a multiple
7 e# T- O7 h" l+ k
# \2 j; j' W6 T/ K, n6 hTheir Associated Ratios1 U4 b$ i+ U) q: V) d, N
• Profitability;$ S+ V* |6 e" H
– Business goal - to make $$. |( Z, O0 I- B. g, W. x* ^9 N9 e
– Ratios measures how much money we had to spend to make $X in sales
7 Z P3 m" @7 I- \• Stability;/ [: o! z) n9 c: e) J9 h/ P
– Business goal - to have a stable financial structure (balance its ownership of assets with debt and equity)
8 ^/ [% j+ u+ g6 e– Ratios measure the firm’s means of financing assets and ability to pay interest on debts
2 b* ^% N9 I6 k+ Q. A# C7 d4 p3 w3 ]0 q; U) g. C7 l6 `3 A; k
5 Financial Goals &Their Associated Ratios3 ?) x! n i0 h
• Liquidity;
8 l' j/ Q4 T8 @# y& e! N. n- V$ R– Business goal - ability to meet s-t obligations' E3 m" V, N" o% M5 w5 A" F0 [! p
– Ratios measure how liquid the firm is (how able the firm is to pay its shortterm
; G4 b2 @# @( l' L& pobligations)
2 q4 I7 _5 K: x: R• Efficiency;
) ?& S- ^1 z0 h2 b/ l– Business goal - to efficiently use assets k0 {& d, f: t7 K. T4 z( E: T
– Ratios tell us how efficiently we are using our investments: {8 W" Y; i1 Z
! u4 Y* K# Z5 t# a0 ~7 K/ ?& v
• Growth;5 v# i8 ?3 l z: h/ `, ^
– Business goal - to increase in size
$ a$ x+ }( I) ?" ^' S– Ratios tell us whether the company is achieving any growth& _! |. _0 a" R( I! ?0 w* o, k& y9 E4 h" ~
5 I0 j% r3 l5 w$ f7 H! s( q5 UInterpreting the Ratios; a- b: x% ~' _" J- `
• Profitability;* k1 L* ?+ q: L0 h+ K$ v( [
– Vertical Analysis (of I/S)
8 l; F0 _3 ~+ b, ^8 {I/S items * 100 = %
/ G/ x0 \# \! G Sales+ F- }6 |. T3 B9 Q. k( ^( |
• Tells us it cost us X% of sales to make those sales! Z/ d a- {+ J: \( \ L
– Return on Investment/Equity
0 a' U o% j- M4 u8 vProfit ATB4D = %
, u. m( s2 S5 DAverage Equity% b/ u. M& R3 H0 r& {
[(Yr. 1 E + Yr. 2 E)/2]
# v# a0 I! i% ?8 ]% R• Tells us how much profit we made relative to the investment made by the owners/ v9 \4 g% m5 a* p7 E J& @
) p _ b" E8 I: S {: m. o8 S
• Stability;- W6 h3 ]5 Z! ^6 A+ e
– Net Worth: Total Assets
* [; b- M9 e- pTotal Equity = %
2 C8 R. j |# \0 j3 s3 fTotal Assets
. O1 [0 m+ Q2 }8 l• tells us what % of assets were financed through owner’s money
6 R& D) I( O1 u ?( @; \! L4 c– Debt to Assets
7 K+ |* h3 \. Q; f3 w, F/ e- d: zTotal Debt = % 1 A& d4 f) V$ M4 C. j" L% a9 _, q
Total Assets* y5 x9 | N2 K" A/ S
• Tells us what % of the assets were financed through debt# t% M: l8 c3 }$ {" `- Q. u4 x1 G
– Interest Coverage
) z4 o3 u8 Q* U' y EBIT = # times
+ s1 h' G! L H8 f! QInterest Expense
3 R( I. b: ^- [# ?• tells us how many times we can pay interest+ a# @0 _: Y( s3 G
& T* |9 A7 M# f• Liquidity;2 E7 x! e1 ]+ R4 S" I, `# N
– Current Ratio% f; B& h8 S. K# I" |$ p* ]0 Y
Current Assets = X:18 S2 ^ y/ q% S4 {1 f2 V
Current Liabilities
1 i/ H1 }. S8 D0 A3 a8 g: f F• Tells us, if we liquidated all our current assets, how many times we can pay our debts3 {8 w5 [! g1 D+ B( R
RULE OF THUMB: 2:1
" V0 y9 w; i- O9 I! i" |– Acid Test
# A; a# y' f; J2 {Cash + M/S + A/R = X:1
- z! t- |5 B+ L2 }! nCurrent Liabilities
& P! j, s) H; h5 e• Tells us how many times we can pay our debts with the money easily available to us2 _* i2 K5 J [
RULE OF THUMB: 1:14 ]0 c" A/ K1 n" w o/ K
q' z0 U$ T- H( L– Working Capital) Y* y9 i0 E5 e6 q
C.A - C.L = $X4 O, t7 O2 ~2 c- N$ o( A: U
• Tells us how much money we have to work with AFTER s-t debts are paid( q5 `$ [$ J* X8 s x" t
4 i7 V3 [3 L, n& T
Efficiency;
5 [' D5 {- Q; U2 u– Age of Receivables" m. b$ u% q* z- e# d) ]
Accounts Receivabl = # Days: I5 n* p8 V; h! d/ K' \) A
(Sales / 365)/ R/ K {) O, y b. e7 T
• Tells us how long it takes us to collect our $$
! I7 |/ y; D K! Y
' K9 o% H3 L$ X! `& F% g+ k) ~' H# B– Age Of Payables6 B/ q: h3 Q* i; z% P9 f' A" b. k
Accounts Payable = # Days! f* `; e( v& _4 y3 k
(Purchases* / 365). H5 z) I6 ^/ f' C, q& Z
• Tells us how long it takes us to pay our bills# V& @* u% u4 x5 w; O5 [
* D6 P7 o4 l8 S- F* @& r; R
– Age of Inventory
o+ O8 v) \2 A) f0 Z Inventory = # Days
- d# o# |7 O$ O0 L; h) S* K: M6 g* F(COGS / 365)
2 t5 o9 ?( T3 m- N• Tells us how long we are holding on to our inventory in the warehouse
$ G6 }6 m2 r6 l$ k8 E: D t, s4 H% b) L5 T
• Growth; m9 {. B; f; {! u/ g. a4 _# W3 @
– Sales
) G* B/ o# Z; R z7 [– Net Income
! x* t9 L. R: v' J6 E– Total Assets
) P1 O6 P1 N% D6 |) r- E8 F8 m- a– Equity& L/ o3 q5 S' @/ L. u
Yr. 2 - Yr. 1 = %6 D8 G% H" m- w# f2 q6 G# u) P2 l
Yr. 16 \' m$ Y$ x9 |8 {1 |5 E8 o: k
• Tells us whether the accounts are growing (and hence the company)
1 E* j6 H+ ^ ]6 h
& j- r. x% E% ]: ^Understanding Ratios
/ w, V* g, j6 S$ n• DO NOT CONCLUDE THAT “THE RATIO IS GOOD/BAD”( x5 G* O# W2 h& Z9 z7 W6 b
• Either the NUMERATOR or the DENOMINATOR affects the ratio% ] D& x+ \$ i
• Ask yourself: “WHY HAS THE RATIO CHANGED & WHAT DOES THIS MEAN?”% `% \, Q9 m& K- _& V
– Which number caused the change?% I2 h7 {% k) G( Z! ~: A- P
– Look for increasing or decreasing trends over time.
- e1 H) K9 h. e- V$ m– Will these trends continue?
7 y: V0 X4 t0 L+ S" V7 d" i; C– How does the company compare to the industry?/ Z0 g# s4 w; x) X1 L/ N$ F
. X# H- g. N9 R, ]" N8 Z; b: a1 v* o$ g2 S
Classifying Costs
3 R. N0 i" p4 @& E& E• Variable Costs
1 v: _5 `9 X+ b% `' U9 z, g– a cost incurred with every unit sold/produced (volume)* J/ k5 N$ W# `) \- ~
• Fixed Costs3 w/ E, l, r1 Y. y8 G4 [4 U( E
– cost that does not vary with volume |
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